Our company — Gierremilano

Tie Factory

Headed by our second generation, our company ranks among the leading players on the international market for the production of men’s accessories: our scarves, ties, cravats, and boxer shorts forge a new path, tell new stories and acquire new value.

From the client’s mood to the finished product, we create, develop and produce exclusive lines of accessories on behalf of third parties for collections by the biggest international brands. A streamlined Italian and foreign sales network enables us to distribute our brand GierreMilano through numerous retailers and multi-brand stores in the clothing sector. Original display units and creative packaging designed to enhance our products make the GierreMilano brand unique and recognisable the world over.

Timeline

1979

A passion that started in a small basement in Viale Premuda

It all began at the end of the seventies, during Milan’s heyday, amidst the lively creative fervour of the so-called "Milano da bere", taking off from an idea of young entrepreneur Giancarlo Regaglia who, driven by a passion for beauty and elegance, decided to leave his job in the sales office of a then well-known tie factory and set up on his own, making his lifetime dream come true.

1985

International momentum

Focusing on the production of ties on behalf of third parties, with attention to detail and meticulous pursuit of quality, the tie factory continued to grow, conquering increasingly prestigious market positions with important European and Asian brands.

1994

Casa Poma

In the mid-nineties, the old glassworks in Via Carlo Poma, in the beating heart of Milan, was converted into premises for production, quality control, warehouse, offices, and showroom.

The structure, which is still the company's headquarters today, was designed to house what has become a valuable heritage of almost half a century of research and creativity. The Gierre archive, custodian of entire collections of accessories, raw materials, unique pieces, and exclusive designs, is like no other of its kind and a daily source of new ideas and inspiration to share with our clients.

2003

House brand

Andrea Regaglia joined his father and launched the GierreMilano brand, pure ‘Made in Italy’, since its creation synonymous with a collection of accessories based on the appeal of creativity triggered by global exploration through travel and design.

2013

Signature Gierre

The start of collaboration with leading artists such as the maestro Marco Lodola, the greatest exponent of Italian pop art, in a selection of previously unseen works reworked into fabulous scarves.

2019

Verticalisation of the creative and production process

The product office in Maslianico, the creative heart of the company, was a hive of study and experimentation into original and sustainable fabric qualities, with countless patterns designed and coloured every day to meet the creative requirements of each individual client’s collection; the historical archive, by now the company's DNA, was constantly enriched in a digital format. With the application of strict quality criteria throughout the production cycle, an innovative business model was introduced, based on direct control of all the processes, thus guaranteeing product traceability from selection of the raw materials to delivery of the finished garment.

Oggi

Specialisation

Headed by our second generation, our company ranks among the leading players on the international market for the production of men's accessories: Our scarves, ties, cravats, and boxer shorts forge a new path, tell new stories and acquire new value.
From the customer's mood to the finished product, we create, develop and produce exclusive lines of accessories on behalf of third parties for collections by the biggest international brands. A streamlined Italian and foreign sales network enables us to distribute our brand Gierremilano through numerous retailers and multi-brand stores in the clothing sector. Original merchandisers and creative packaging designed to enhance our products make the Gierremilano brand unique and recognisable the world over.

Values

Tradition

40 years of history backed by a strong sense of belonging to the group has turned all the employees who currently work or have worked with us in the past into main players in our production process.
The result of this training approach is the most valuable secret for the achievement of ambitious goals.

Contemporary creativity

Thanks to careful study of trends, we strive to ensure that every product we create strikes the perfect balance of original looks, desirability and service.

Quality

Responsible for what we wear, we have always manufactured our products using materials of the highest quality that comply with standards dictated by current international regulations.

Sustainability

Manufacturing entirely in Italy guarantees total traceability at all stages of production, enabling a high level of sustainability and safeguarding moral and ethical issues.

Third party manufacturing

From the client’s mood to the finished product

In Gierre's creative workshop in Maslianico, we guide ideas, study designs and research colours. The client’s suggestions are evolved to create the perfect accessory and generate objects that previously existed only in imagination. Gierre produces exclusive lines of accessories for the collections of the biggest international brands.

Re-lab

In addition to producing for companies, brands and retailers in the clothing sector, Gierre also makes branded and customised accessories for companies needing to strengthen and increase perception of their corporate identity, to enhance the look of those in contact with the public or for an unusual and refined gift for their top clients.

Companies, professional studios, restaurants and hotels can breathe the world of Gierre thanks to our exclusive bespoke creative service that sees us work alongside the client from concept to finished product.

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HOUSE BRAND

GIERREMILANO articles are steeped in the appeal of what lies behind them: a love for art, travel and the functional design of big names such as Achille and Pier Giacomo Castiglioni, the creative lively patterns of Patricia Urquiola, the beauty of colours that bend the rules and the importance of printing, which always allows unpredictable new contaminations;

Behind every Gierre accessory lies a very simple idea: communication of a lifestyle through designs, colours and shapes, combining the tradition of tailoring ‘Made in Italy’ with the stylistic flair of contemporaneity.